An adult style from the Marvel x Havaianas collection. Courtesy of brand.
Havaianas, the world’s favorite rubber flip flops, has combined forces with Marvel Comics to launch a new collection of flip flops, Marvel x Havaianas, featuring some of the world’s most iconic super heroes.
A Spider-Man adult style from the Marvel x Havaianas collection. Courtesy of brand.
This limited edition collection is Marvel’s first official flip flop collaboration and includes six unique men’s, women’s and kids’ styles. Some of pop culture’s greatest super heroes, including Captain America, Spider-Man and Iron Man, are highlighted in bright Havaianas colorways and designs as part of the collection. The diverse variety of styles and sizes offered allows Havaianas the opportunity to tap into and celebrate Marvel fans of all ages for the first time.
A Captain America & Iron Man adult style from the Marvel x Havaianas collection. Courtesy of brand.
The collection will launch tomorrow (March 30th) exclusively in Havaianas’ U.S. concept stores, as well as online at havaianas.com. The kids’ styles retail for $19, while the adult versions go from $26 to $30.
Roy made himself comfortable by the fireplace. “You should get on with sharing your findings on those Earth Runners.”
“You’re right,” I said, “Now’s a particularly good time, don’t you think?”
“Well,” Roy nodded, “anytime is a good time. Now is a very good time. I’d add it to your burgeoning holiday gift coverage.”
“You’re right! No time to lose! I mean, considering how many people are still not aware of Earthing, tapping into the earth’s healthy energy. Thomas Jefferson’s regular morning routine was to dunk his feet in ice-cold water. He knew his feet were portals to jump-starting his mind and body. I can’t help but think that, if Jefferson tried on a pair of Earth Runners, he’d quickly pick up on the craftsmanship and design and would wholeheartedly approve! And when it comes to Earthing, Jefferson would have been a big fan too.”
Whatever your interest or background, there is something for you in Christopher McDougall’s book, “Born to Run.” Forget about whether you even like sports, this is one of those books that encompasses more than its subject and is simply a pleasure to read. This 2009 New York Times Best Seller has reached many readers. But there’s still a legion of couch potatoes who would benefit from reading this book. I know I did!
McDougall is a former war correspondent and brings a no-nonsense approach to his work. This is one sharp and vigorous guy. So, when he turned 40 and his body began to ache and stumble, he set out, like a guy, to fix the problem. He wanted to run. But his doctor told him that his large frame was not suitable for running. Instinctively, McDougall knew the doctor was wrong. As if by chance, McDougall discovered the story of the Tarahumara Indians of Mexico. This is a tireless group of runners, of all ages, who run 150-plus miles at a time, cheerfully in bright colored robes and sandals. If there could be a more whimsical scene, McDougall had probably not come across it before.
To find the free-spirited Tarahumara would require entering an area just as fearsome as any war zone. The Copper Canyons have everything going against you: wild animals, intense heat, narrow gorges, rocky mountainous terrain, and a crazy maze-like environment sure to swallow you up. If a snake or a coyote doesn’t get you, then maybe a drug warlord will. But what if McDougall could find himself the ideal guide? Sure that was easy enough. He just had to find Caballo Blanco.
Caballo Blanco is painted to be somewhere between legend and ghost. He could be a fright to the unaccustomed and was so elusive as to cast doubt on his very existence. McDougall plays with the mystery and serves up a slice of detective story narrative as he relentlessly tracks down his only hope of true contact with the Tarahumara. Caballo Blanco featues prominently in this book. McDougall spends a great deal of effort in unveiling this mystery. But, even after countless attempts, Caballo remains an enigma. This makes sense as you continue to read. Caballo had been out in the Copper Canyons for far too long to ever be fully understood, labeled, and set on a shelf. What McDougall does find out, however, is exactly what he needs to know. McDougall does justice to the man in this book. Caballo Blanco passed away last year.
With great care and enthusiasm, McDougall metes out facts to make his case which involves a leap of faith back to nature. With the sensibility of a novelist, McDougall dove tails from one scene and character to another. He switches back in time and focuses on one subplot and makes his way back to advance the main plot. What he seeks is nothing less than the truth and that runs the gamut from running shoes to all of humanity. He starts out with the idea that he, along with the rest of us, have settled for less. Once he has made contact with the mystical Tarahumara, he is convinced that their joie de vivre is the key to getting his own joy of life back on track.
It’s a question of finding patterns and confirming facts. As he gets to know more ultrarunners, including legends like Scott Jurek, one thing is clear. The best runners are the happiest runners. They run because they love to run. And what is it about running? It seems to be something so basic, primal. More investigating, and McDougall finds compelling information to back up the case that we humans evolved from hunters running in packs. And when did our naked feet lose their capacity to run? Again, the facts bare out a case for bare feet. We are at our best when we run and when we are not impeded by added padding and support. It appears to be a fairly simple truth. But sometimes the easiest truth is the hardest to expose. McDougall knows that.
Simple myths can be hard to overcome. Like the myth that you reach a point when you’re too old to run. The fact is that the human body regains its peak running performance over time. By age 64, you will be back to your peak of age 19. And, thanks to Nike, we can still be swayed by our fear of injury. Nike is always ready to provide pseudo-scientific remedies of added padding and support. But there is absolutely no need to be swayed by all the hype. A simple shoe is more than adequate. The pros train barefoot and some even run barefoot. The essential takeaway from this book is that we never needed running shoes before Nike “invented” them. All that padding and support keeps your feet from landing properly and, ironically, leads to the very injuries you are trying to avoid. Here is a quote in the book by Olympic coach Arthur Lydiard:
“Those sideways flexings of the ankles begin only when people lace themselves into these running shoes because the construction of many of the shoes immediately alters the natural movement of the feet. We ran in canvas shoes. We didn’t get plantar fascia, we didn’t pronate or supinate, we might have lost a bit of skin from the rough canvas when we were running marathons, but, generally speaking, we didn’t have foot problems. Paying several hundred dollars for the latest in high-tech running shoes is no guarantee you’ll avoid any of these injuries and can even guarantee that you will suffer from them in one form or another.”
Perhaps Caballo Blanco will just have to remain an enigma. But McDougall learned what he needed to know. Despite the fact that Caballo’s choice of actually living in the Copper Canyons was far more poetic than practical, McDougall can understand why that would have been enough for Caballo. Along the way, McDougall learned to trust himself and develop a light running technique. In the process of writing his book, he got his life back. He can run. He can run as much as he wants and not have to answer to anyone. That seems to have been all that Caballo Blanco ever wanted.
You can visit Christopher McDougall at his website here.